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Home > E-commerce
Is
E-Commerce for You?
Rather than
simply leaping into the fray, think carefully about whether e-commerce
makes sense for your business. Ask yourself whether you're selling the
kinds of goods or services that consumers or business customers would
readily buy over the Internet.
Even if
you don't jump into e-commerce, a simple Web presence can still do a lot
for your business:
- Marketing
and promotion: You can promote your products, services and solicit
sales leads online without actually conducting online transactions.
- Customer
service: You can provide information about store locations, hours,
company policies and procedures. You can also permit customers to check
the status of orders and give feedback.
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